As b2b marketers do we still need primary research in the age of generative AI? In episode 04 of Micro Podcast, I chat with my friend and colleague Aaron Delgaty, PhD on the topic of research and insights. Is conducting primary research still an important part of your strategy? Share your thoughts in the comments 👇 #b2bmarketing #marketresearch #researchreport
GTM insights to help grow your B2B SaaS company
1yHere's the link to the 2023 Paid Media Benchmark Report that we referenced: https://secrets.thestarrconspiracy.com/2023-work-tech-paid-media-benchmarking-report-lp