2014 is poised to be a huge year in HCM technology. Unfortunately, the old ways of marketing and selling enterprise software and services to HR are changing, but the tactics marketers use aren’t changing with it. Download the e-book “7 B2B Marketing Trends Every HR Technology Brand Needs to Know in 2014.” You’ll discover why you need to:
The Enterprise Learning Buyer, 2014
This report, based on a joint research effort by Brandon Hall Group, Human Capital Institute (HCI), and The Starr Conspiracy Intelligence Unit delivers authoritative insights and key takeaways applicable for learning technology vendors and any provider of HCM technology seeking to better understand these influential buyers.
The Ultimate Question to Ask Your Employees: An Introduction to the Employee Net Promoter Score
What if you could efficiently and easily identify which employees are your supporters, which are on the fence, and which are doing you harm, to boost engagement and customer satisfaction? Learn how.
What the Globoforce IPO Filing Means for the Market
The Globoforce IPO filing will change the landscape of enterprise recognition. Discover what that means, why you should care, and what the market is getting wrong.
There’s a new era of enterprise technology that can finally unleash the full promise of human potential. If you’re on board, we’re ready to get you there.
The Starr Conspiracy Intelligence Unit (TSCIU) delivers growth-oriented strategy, research, and advisory services, providing the guidance and key insights you need to grow market share and increase profitability. Let’s face it: The protectors of the status quo in marketing fall back on outdated formulas that won’t deliver growth and aren’t sustainable. We’ve seen it before and that approach to marketing is dead.
TSCIU takes your business as personally as you do and we will challenge you to shift your perspective. Most importantly, though, we deliver marketing clarity so you can make decisions with confidence.